we’ve been conditioned to look for quick fixes: restrictive diets; coffee when we’re tired; advil for a headache.
but we know they don’t last: our health stays stagnant; the coffee makes us crash; the cause of the pain remains untreated.
the same goes for starting your brand.
when you look for the quickest path to launching your website, writing copy, and creating content, you might find yourself having to go back to square one in just a few short months.
so get to the root of what you’re doing first.
build your brand slow; build it to last.