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  • meg seitz

showstopping, show-stopping, or show stopping



we spelled showstopping. someone else thought it was show stopping. dictionary.com confirmed it as show-stopping.


it’s a word that feels like it’s on the fence. go. look. it. up. now.


don’t wait for someone else to edit it.

don’t wait for it to print.

don’t wait for a client to call it out to you and say: “this is wrong. you got this wrong.’’


we tell ourselves we’ll look up later. or we’ll get to it when it’s in the final round of editing.

then, we forget. we think ‘fuck’ when it see it irl and we remember that we....forgot.


those little things matter.


go. look. it. up. now.

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