.png)
meet toth shop
let us introduce you to what we're all about
what's a toth?
you awaken at 2am.
imagine waking up at 2 a.m., your heart pounding. today, you're leaving home - everything familiar, everyone you know. ahead lies a journey across borders and an ocean, a voyage on an ocean liner waiting in a port a country away. your pockets hold barely enough money for the trip, and you understand little of the language or culture that awaits on the other side.
you're just 19 years old, standing on the edge of the unknown, and you've made the choice to go alone.
when it’s finally time - do you take that first step?
having math and IT backgrounds, marketing can be a bit of a challenge. so, we were thrilled to get some insights from toth shop, and they really came through! the entire brand audit experience was fantastic. their team examined everything and provided actionable feedback that was clear and made perfect sense!
jill leadbetter, co-founder, blue trident group
our values:
values we live by
when we choose to reinvent our identities, our stories, our impact, everything changes - for today and for the future. (aside: the power word there is choose.) the power of reinvention stretches across both personal and professional.
the power of reinvention
that 2am choice to seek the new frontier, to question and challenge what’s been, to grow and change when everyone else stays the same is bold. it takes courage. we gravitate towards clients and work who would make that choice as well.
boldness & courage
just as with reinvention, everything changes when we choose to ask ourselves and each other this question: ‘what’s possible?’. it’s multidimensional and multi-layered, deep and wide. we are willing and eager to go there with you.
curiosity
the toth shop story.
toth shop is named for a young woman who made a bold choice that would change the course of her family’s history.
erzsébet toth, just 19 years old, left her home in the small village of paczin, hungary, and boarded a transatlantic ship from antwerp, belgium, on may 23, 1912. she was leaving behind an arranged marriage and perhaps even the quiet yet troubling signs of the coming global conflict of world war 1. she was also leaving behind the familiar, in search of the unknown.
all on her own, she made the decision to take a step into a new life.
that ship would carry her to america, where it docked at ellis island, nyc, on june 4, 1912. she knew no one. she spoke no english.
erzsébet eventually found her way to pittsburgh, where she married josef doczy and built a life as a mother and grandmother. in 1957, she became a u.s. citizen, embracing the country that had become her new home. she transformed her life on her terms, turning her story into the quintessential american story - one of hope, freedom, and possibility.
this is not only erzsébet’s story; it’s also the spirit that drives toth shop. ‘toth’ is our founder’s middle name, a tribute to her great-grandmother – erzsébet toth doczy – whose legacy of courage, boldness, curiosity, and determination lives on through us and in everything we create.
welcome to toth shop - where we celebrate the courage to reinvent our stories.
the toth shop team.
.png)
started toth shop with only her own capital investment. a double drucker - placed in the top ten for the peter drucker challenge, an international business writing competition, two years in a row. published children's book author (x5) and business book author (x1). goldman sachs 10ksb scholar. the vision person in almost all situations. former high school english teacher and yearbook advisor. kenyon college english b.a. x wake forest mba. mom to a fluffy corgi who serves as a certified therapy dog. great-granddaughter (x8) of an american revolution patriot for the state of new jersey. lifelong steelers fan. if she goes off the grid, you'll find her at the giant's causeway in northern ireland. learn more about meg here. connect with her on linkedin here.
meg seitz.
founder & chief creative officer
organizational expert who turns vision into reality. the doer to meg’s dreamer. specializes in improving day-to-day operations and reaching goals. mom to bennett; wife to nathaniel. detail oriented. proactive. b.s. of business administration via queens university of charlotte. business innovation certification via idea u. north carolina girl dropped in arlington, va (after a brief stint in north dakota - never again). audiobook and orange theory addict. proud american. up with the morning birds; down for antique shopping. here to hold down the fort so writers can write & clients can thrive. view her linkedin here.
crawford wentink.
director of operations
believes in the power of language, collaboration, and kindness. writer and creative thinker. life-long learner. storyteller. mama to ollie & charlie. former high school english teacher. b.s. in secondary english education and creative writing; m.s. in curriculum and instruction. midwest girl (go chiefs). can work taylor swift lyrics into any convo. below average runner and triathlete; above average coffee consumer. strives to ‘keep doing the next right thing.’ believes you should never be so clever that you forget to be kind. view her linkedin here.
steph nagl.
senior writer & strategist
word nerd with a passion for people and stories. long-time journalist. one-time entrepreneur. wife and mom to two small humans and one special-needs pup. former resident of fl, tx, ct, nyc, and nj, but has called the queen city home for a decade. a brave soul with a big heart and a love for bringing voice, style, and humanity to brand and business content across industries. view her linkedin here.
mary johnson.
senior writer & strategist
critical thinker. big feeler. creative writer. canadian-born. paris-based. francophile with a bachelor’s degree in french lit from wilfrid laurier university. master’s student in international tourism managment at university of paris 1 - panthéon-sorbonne. yoga teacher. snowboarder. globetrotter. deeply curious about the world and its people. believes nothing is black and white. loves helping people build a bridge between big ideas. prefers pen and paper to a keyboard. view her linkedin here.